Female firms team up to take on I’m Ready Productions
- By Staff Writer
- Published 01/11/2010
- Economics
- Unrated
HOUSTON- Full-service communications firm MWH Public Relations and digital online publication Womentality Magazine are again collaborating to bring non-traditional revenue (NTR) stream products to new client I’m Ready Productions, Inc. As the national theatre and music production company’s communications firm of record, the Houston-based duo of MWH and Womentality are poised to help the company achieve its vision.
The two firms bring a host of creative concepts, energy and experience to us,” said I’m Ready Productions Founder Je’Caryous Johnson. “MWH Public Relations Margo Williams Handy, and Womentality Magazine Publisher, (Lauren Williams, showed us how we can uniquely and quickly strengthen our brand in the market while supporting our 2010 growth plans with greater efficiencies.”
The collaboration of the two firms seeks out innovative ways to market their clients. A slate of NTR products and services for I’m Ready Productions is scheduled for roll out in 2010, including a new Internet brand presence, magazine, relationship conference and a Web-based relationship radio program.
The term NTR was originally coined in the arenas of television and radio, but the use of out-of-the ordinary methods of marketing and promotions has gained wider exposure.
Texas Business Alliance, a nonprofit business development organization, recently utilized the combined forces of MWH and Womentality to produce a two-day women’s business conference that was a cut above the rest. The resulting 2009 “One Woman National Business Conference” was a study in serving substance with style and entertainment.
MWH Public Relations delivers a broad range of communications services to a diverse client base. Based in Houston, Texas, MWH PR specializes in image and message shaping, marketing, public and media relations, community relations, event planning and advertising. The MWH PR team of strategists, designers, writers, researchers and developers connects its clients with their customers through innovative approaches.
Visit www.mwhpublicrelations.com for more details.
The two firms bring a host of creative concepts, energy and experience to us,” said I’m Ready Productions Founder Je’Caryous Johnson. “MWH Public Relations Margo Williams Handy, and Womentality Magazine Publisher, (Lauren Williams, showed us how we can uniquely and quickly strengthen our brand in the market while supporting our 2010 growth plans with greater efficiencies.”
The collaboration of the two firms seeks out innovative ways to market their clients. A slate of NTR products and services for I’m Ready Productions is scheduled for roll out in 2010, including a new Internet brand presence, magazine, relationship conference and a Web-based relationship radio program.
The term NTR was originally coined in the arenas of television and radio, but the use of out-of-the ordinary methods of marketing and promotions has gained wider exposure.
Texas Business Alliance, a nonprofit business development organization, recently utilized the combined forces of MWH and Womentality to produce a two-day women’s business conference that was a cut above the rest. The resulting 2009 “One Woman National Business Conference” was a study in serving substance with style and entertainment.
MWH Public Relations delivers a broad range of communications services to a diverse client base. Based in Houston, Texas, MWH PR specializes in image and message shaping, marketing, public and media relations, community relations, event planning and advertising. The MWH PR team of strategists, designers, writers, researchers and developers connects its clients with their customers through innovative approaches.
Visit www.mwhpublicrelations.com for more details.